Changing the jugad mindset of innovators in India – Need for attitudinal change to build differentiated products

I start with a story about the journey taken by an innovator, Mr.Bheem (name changed). Bheem is a Senior faculty member in a reputed engineering college and Director of the college’s technology lab (with industry interaction). He is an innovator with a jugad mindset. He comes out with locally built solutions for the need he ...